Fly Fishing invited to OR in lieu of stand-alone show

Here is my missive to the FF industry inviting them to come play in the OR sandbox for Summer Market 2010.   Bottom line; small niche markets are no longer served by stand-alone events.  In this digital age, the primary purpose of attending a show is to get out of the box and see new methods, techniques, gather new intelligence in a rapidly changing market... oh, and to see new product too.  Linking arms with the like-minded active outdoor world can only be good for the fly fishing industry, IMHO.  Read on...

KH