Green is the New Black
From the University of Maryland's Diamondback:
"Green is the new black is a catch phrase that has exploded within the last year," American studies professor Jo Paoletti said.
And this trend means not only bamboo underwear, but recycled polyester socks, organic jeans and handbags made from rice, as well. As consumers become more eco-conscious, clothing manufacturers are following suit, and Paoletti, who is researching the environment's impact on fashion, said sustainable style is becoming this generation's gateway to green.
"Sustainable fashion is now where organic food was in the 1960s or '70s," Paoletti said.
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